What is a Metaphor?

‘She is a couch potato’, ‘Love is like fine wine’, ‘He has a heart of gold’ … are you wondering why the subject is being compared to a thing that has no apparent connection, and yet it makes sense? Welcome to the world of metaphors! What…

The Five Best Tools for Writers in 2022

Writing has come a long way since our ancestors used sharp stones to carve into walls. It has evolved from crushed berries used to paint words on cloth to pen and paper and then the typewriter. Nowadays, although children learn to write by…

What Can AI Do to Help the Publishing Industry?

Technological developments impact every sector of business, and the publishing industry is no exception. Publishing and media have been undergoing a rapid transformation as technological developments change the way that people work and plan…

The Role of AI in Employee Recruitment

Recruiting the perfect candidate for a job has always been a challenge. With the internet making it easier than ever for hundreds of candidates to find and apply to job postings, recruitment is both easier and more difficult than ever.…